Social Media Marketing Podcast

Wondering how to create Instagram Reels that build a loyal following without expensive equipment or hours of editing? I interview Shannon McKinstrie to discover a complete framework for creating authentic, unpolished Instagram Reels that drive engagement, attract followers, and convert viewers into customers. Why Unpolished Content Outperforms Polished Production on Instagram Find the Intersection of Expertise and Enthusiasm Use Identity-Based Hooks to Stop the Scroll Write Hooks Built on Specificity and Perspective Visual and Editing Techniques That Boost Reel Retention Test Reels Content With Instagram Trial Reels Before Publishing to the Feed Guest: Shannon McKinstrie | Show Notes: socialmediaexaminer.com/737 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to use Meta's newest algorithm changes and AI tools to lower your ad costs and improve lead quality? I interview Tara Zirker to discover how Meta's latest updates to ad placements, creative AI, the pixel, and business agents are reshaping what marketers need to control and what they should hand over to the algorithm. Why Meta Is Removing Manual Placement Controls and What Advantage+ Placements Actually Does The Andromeda Algorithm and Why Creative Diversity Is Now the Competitive Lever How the AI-Enhanced Pixel and Product Catalogs Change the Data Game Using Meta AI at Meta.ai for Account Analysis and Strategy Meta Business Agent and the Rise of AI-Powered Customer Interactions Guest: Tara Zirker | Show Notes: socialmediaexaminer.com/736 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to stop paying for distribution and let YouTube's AI find the right audience for your business? I interview Derral Eves to learn how to build a YouTube content strategy that lets the algorithm find and deliver your ideal customers without paid ads. Why Most Businesses Get YouTube Strategy Wrong How to Target the Viewer, Not the Customer How to Use a Curiosity Gap to Earn the Click How to Build Know, Like, and Trust Before Selling How to Use Find an Authentic Voice How to Choose the Right YouTube Video Format and Engagement Mechanism How to Use YouTube Analytics to Analyze and Adjust Your Content Strategy Guest: Derral Eves | Show Notes: socialmediaexaminer.com/735 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to run TikTok ads but find the Ads Manager interface overwhelming and the learning curve too steep? I interview Melissa Laurie to learn how TikTok's latest AI tools, including Agentic Hub, Symphony Creative Studio, and Content Suite, can simplify ad creation, automate campaign management, and help produce high-performing short-form video content. TikTok's Agentic Hub and MCP Open the Door to AI-Powered Ad Management AI Skills That Give Marketers a Shortcut to Expert-Level Campaign Management Symphony Creative Studio Generates Video Ads From Briefs, but Human Oversight Remains Essential Content Suite's AI Search Simplifies Competitive Research and Creative Ideation How to Structure Short-Form Video That Outperforms AI-Generated Content Guest: Melissa Laurie | Show Notes: socialmediaexaminer.com/734 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to create video content that builds real audience relationships and drives sales? I interview Daryn Strauss to learn how to structure a binge-worthy video series using proven storytelling frameworks that turn casual viewers into loyal customers. Why Video Series Content Matters The 4H Formula for Structuring Individual Videos for an Educational Video Series How to Use Your Origin Story in Educational Video Series: The Story Vault & Re-Hooking The Golden Series Formula for Creating a Video Series How to Choose a Repeatable Video Series Format Guest: Daryn Strauss | Show Notes: socialmediaexaminer.com/733 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Curious which of Instagram's latest features can help small businesses reach new audiences? I interview Elizabeth Marberry to learn how to use Instagram's caption, music, and audio updates to expand your reach and engagement. Instagram's TV App Expansion and What It Means for Marketers Using AI-Powered Stories Effects and Keeping Stories Authentic Swapping Audio on Published Posts and Carousels How Adding Music to Instagram Carousels Unlocks the Reels Feed Creating Multi-Caption Carousels and Strategic Carousel Content Guest: Elizabeth Marberry | Show Notes: socialmediaexaminer.com/732 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering why your Instagram content isn't converting the way it used to? I interview Ellen Mackenzie to discover a three-part Instagram marketing strategy for 2026. Why Instagram Feels Different in 2026 How to Create Natural-Feeling Instagram Reels for Marketing How to Create Natural-Feeling Instagram Carousels for Marketing How to Find Your Format Mix and Posting Cadence With Instagram Metrics How to Amplify High-Performing Organic Instagram Posts With Paid Ads Guest: Ellen Mackenzie | Show Notes: socialmediaexaminer.com/731 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Curious which new LinkedIn features can help your brand reach entirely new audiences? I interview AJ Wilcox to learn how collaborative posts and the creator marketplace work, how a new analytics metric reveals whether your content is breaking beyond your existing network, and how to use AI on LinkedIn without getting flagged. Using LinkedIn Collaborative Posts & Creator Marketing Using LinkedIn Campaign Manager Brand Kit for Ads Using LinkedIn Collaborative Posts to Drive Reach Beyond Company Pages Using AI-Powered People Search for All US Users Using the LinkedIn Creator Marketplace: How to Pitch B2B Influencers & Thought Leaders Understanding LinkedIn’s In-Network vs. Out-of-Network Analytics Guest: AJ Wilcox | Show Notes: socialmediaexaminer.com/730 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to turn casual Instagram photo slides into a consistent lead generation system? I interview Katelyn Rhoades to learn how to use Instagram carousels to build a loyal following, generate leads, and drive sales without ever hitting record on a Reel. Why Instagram Carousels Outperform Reels for Many Creators Choosing the Right Visual Style for Instagram Carousels Writing Instagram Carousel Hooks Structuring the Instagram Carousel Story Arc Turning Instagram Carousel Engagement Into Revenue Guest: Katelyn Rhoades | Show Notes: socialmediaexaminer.com/729 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering what YouTube's aggressive push into living rooms means for your marketing channel strategy? I interview Liron Segev to learn how to optimize your YouTube channel and content for TV viewers Why YouTube on TV Changes Marketing Optimize Your Channel Banner and Thumbnails for TV Create Longer, Episodic Content for the Couch Audience Understand YouTube's New Unique Reach Metric Prepare for Ask YouTube and AI-Powered Search on TV Take Advantage of YouTube's TV Commerce Features Guest: Liron Segev | Show Notes: socialmediaexaminer.com/728 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Struggling to get traction on LinkedIn despite posting consistently? I interview Kasey Brown to discover a three-part framework for writing LinkedIn posts that capture attention, hold readers through to the end, and drive meaningful shares. Making the LinkedIn Content Gap Work for You The Triple S Framework for LinkedIn Content: Stop The Triple S Framework for LinkedIn Content: Stay The Triple S Framework for LinkedIn Content: Share Guest: Kasey Brown | Show Notes: socialmediaexaminer.com/727 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wonder how Instagram’s newest features could shift where your content gets discovered and who it reaches? I interview Chelsea Peitz to discover how four new Instagram updates should shape your marketing approach. Instagram+ Stories Features Instagram’s User-Controlled Algorithm and Reach Instagram Instants Disappearing Photos Instagram Reels Series and Your Marketing Guest: Chelsea Peitz | Show Notes: socialmediaexaminer.com/726 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you convinced it's too late to build a YouTube presence that actually moves the needle for your business? I interview Ty Myers to discover how to launch and grow a YouTube channel from scratch—including the production steps that build audience trust and the strategies that turn viewers into paying clients. Four Steps to Get Started on YouTube Identifying Topics That Will Perform Developing Your YouTube Script, Hook, and CTAs How to End YouTube Videos to Drive Session Duration Recommendations for Video Recording Equipment and Setup Guest: Ty Myers | Show Notes: socialmediaexaminer.com/725 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering which of Met’as new AI ads tools you can actually trust, and which ones still need a human in the loop? I interview Nick Theriot to learn how to use Facebook's new AI-powered tools to change the way you track, build, and manage your ads, and where you should still maintain human control. Let AI Handle Your Facebook Pixel Setup Connect AI Agents to Your Ad Account, Carefully Use Meta's AI Business Assistant as a Smart Second Opinion Produce AI-Assisted Creative to Stand Out Use AI Shopping Tools to Shorten the Path From Ad to Sale, Without Killing Conversions Guest: Nick Theriot | Show Notes: socialmediaexaminer.com/724 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to stop wasting budget on the wrong audiences at the wrong times? I interview Sam Piliero to discover a four-stage system for building Facebook ad accounts that generate consistent profit and scale predictably. Two Things That Hold Back Your Facebook Ads The M4 Method for Facebook Ads: Account Structure The M4 Method for Facebook Ads: Creative The M4 Method for Facebook Ads: Deep Dive Analysis The M4 Method for Facebook Ads: Scale Guest: Sam Piliero | Show Notes: socialmediaexaminer.com/723 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What happens when a media company goes all-in on AI for 2.5 years? In this special episode, Michael Stelzner and Ali Kelly, Director of Memberships at Social Media Examiner, pull back the curtain on how their team actually uses AI every day — the wins, the mistakes, and the lessons they've learned along the way. You'll discover how they use AI to curate daily news for marketers, how AI helped reposition an entire product's messaging based on customer data, and how a 60-minute live training gets turned into a full resource kit using AI-powered workflows. Whether you're just getting started or deep into your own AI journey, this episode is packed with real-world examples you can apply to your marketing and business. Guest: Ali Kelly | Check out the AI Business Society at SocialMediaExaminer.com/aisociety Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to capture more traffic and direct sales from TikTok search? I interview Keenya Kelly to learn how to use TikTok’s latest features to improve content creation, search strategy, and customer purchases. Using TikTok Symphony to Create Content From Text, Voice, or a Single Image Using TikTok Search Hub to Claim Branded Positioning in TikTok Search Using TikTok Go to Turn Initial Discovery Into Bookings With TikTok Go Guest: Keenya Kelly | Show Notes: socialmediaexaminer.com/722 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to attract the people on LinkedIn who actually want to buy from you? I interview Will McTighe to discover a three-part LinkedIn content funnel framework plus the specific post formats and posting ratios that make it work. Content Styles That Create Awareness Content Styles That Build Trust Content Styles That Generate Leads and Sales LinkedIn Content Ratio Formula Guest: Will McTighe | Show Notes: socialmediaexaminer.com/721 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you know which signals LinkedIn's algorithm now uses to decide who actually sees your content? I interview AJ Wilcox to discover how LinkedIn's latest feed algorithm changes who sees your content. Aligning Your Content Strategy With the New LinkedIn Feed Algorithm Optimizing LinkedIn Posts for the Engagement Signals That Now Drive Reach Preparing for LinkedIn's New Live Event Requirements Guest: AJ Wilcox | Show Notes: socialmediaexaminer.com/720 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want more leads from YouTube Shorts? Wondering how to create YouTube Shorts that get more than a thousand views? I interview John Scott to discover techniques to produce YouTube Shorts that people will watch, rewatch, and share. What Marketers Need to Know About the Shorts Feed The Audio-Visual-Text Hook Framework Curiosity Loops Obstacle + Solution Storytelling Guest: John Scott | Show Notes: socialmediaexaminer.com/719 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you producing YouTube content but failing to gain traction? I interview Liron Segev to learn, which new YouTube tools and features can help you get more attention and build better relationships on YouTube. New Content Tools: Add Motion for YouTube Shorts, Re-Imagine, Add Object, and AI-Powered Effect Maker Voice Replies for Comments YouTube’s Creator Partnerships Platform Powered by Gemini Guest: Liron Segev | Show Notes: socialmediaexaminer.com/718 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wonder how others consistently engineer short-form videos that get watched, shared, and remembered? I interview Hilary Billings to learn how to leverage three psychological principles that make people stop scrolling to watch short-form videos. How to Apply the Science of Attention to Your Short-Form Video Strategy Connection: The Two-Fold Foundation Reputation: The Authenticity Formula Emotion: The Engine That Makes Content Spread How to Develop Each Short-Form Video Guest: Hilary Billings | Show Notes: socialmediaexaminer.com/717 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Looking for new ways to make Instagram work for your brand? I interview Chelsea Peitz to discover how to use caption links, profile grid customization, custom sticker tools, and major Edits app improvements for marketing. Instagram Post Caption Links Instagram Profile Grid Customization and Editable Thumbnails Instagram Sticker Tools For Custom Branding Instagram Edits App Tool & Feature Updates Guest: Chelsea Peitz | Show Notes: socialmediaexaminer.com/716 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are your conversion rates falling along with the size of your email list? I interview Jay Schwedelson to learn how to grow your database and drive more sales in 2026. Why Getting Conversions Is Harder Than Ever 4 Ways to Grow Your Email Database How to Fix What's Broken on Your Landing Pages How to Optimize Your Post-Conversion Thank You Page for Additional Conversions How to Use One-Click Actions to Protect Your Email Deliverability Guest: Jay Schwedelson | Show Notes: socialmediaexaminer.com/715 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you spending hours creating content on Facebook only to watch your reach plateau or shrink? Wondering whether the latest platform changes are going to reward your work or make the climb even steeper? To discover how Facebook is reshaping who gets seen in 2026, how a new viewer feedback system could influence which Reels get recommended, what the new creator affiliate program means for brands and marketers, and why Meta's emerging AI video app may matter more for advertisers than it first appears, I interview Tara Zirker. Guest: Tara Zirker | Show Notes: socialmediaexaminer.com/714 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are your competitors producing more creative than you can match because they've figured out how to use AI to do it at scale? Are you still waiting weeks for a UGC creator to deliver one video, then repeating that cycle for every new ad variation you want to test? To discover why AI-generated ad creative is no longer optional, and learn how to use AI image tools to produce polished and native-looking UGC video ads, I interview Caleb Kruse. Guest: Caleb Kruse | Show Notes: socialmediaexaminer.com/713 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you watching AI tools send leads to your competitors while your LinkedIn presence sits idle? Wondering whether the new LinkedIn ad features are worth your time? To discover how to position your LinkedIn content to get cited by AI tools like ChatGPT, which new LinkedIn ad features are worth testing, what LinkedIn's crackdown on automated comments means for your engagement strategy, and more, I interview AJ Wilcox. Guest: AJ Wilcox | Show Notes: socialmediaexaminer.com/712 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are your Facebook and Instagram ads getting lost in the feed while your competitors keep stealing the clicks? Are you spending time and money tweaking campaign settings when your real problem might be on screen? To discover how to build a Facebook and Instagram ad creative strategy from the ground up—including how to identify the right messages to test, what kinds of creative formats actually perform, and how to tap into Meta's free creator network to generate high-performing ads without doing all the production yourself, I interview Ben Heath. Guest: Ben Heath | Show Notes: socialmediaexaminer.com/711 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you struggling to reach local customers on TikTok? Wondering whether switching to a business account will help? To discover how TikTok's new verified business account unlocks powerful features for marketers, how the platform's new Local Feed helps neighborhood businesses get discovered, and more, I interview Keenya Kelly Guest: Keenya Kelly | Show Notes: socialmediaexaminer.com/710 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you spending most of your marketing budget chasing new customers while the ones you have are leaving? Do you suspect that better customer retention could be your biggest revenue lever, but you're not sure where to start? To discover a proven three-part framework to keep customers coming back and turn them into your most effective marketing channel, I interview Shana Lynn Bresnahan. Guest: Shana Lynn Bresnahan | Show Notes: socialmediaexaminer.com/709 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are hashtags and reels part of your Instagram marketing? Wondering whether link overlays and early access content will actually help your content reach the right people or just add more work to your plate? To discover how to use five major Instagram updates to strengthen your content strategy, I interview Chelsea Peitz. Guest: Chelsea Peitz | Show Notes: socialmediaexaminer.com/708 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you worried AI will replace you? Do you wonder which marketing skills will actually matter in an AI-powered future? To discover what skills are becoming more valuable now, tactical steps to stay competitive, warning signs you're falling behind, and what experts predict marketers will be talking about throughout 2026, I interview Chris Penn and Rachel Woods. Guests: Chris Penn & Rachel Woods | Show Notes: socialmediaexaminer.com/707 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you wondering if AI video creation tools are worth the investment? Overwhelmed by YouTube's rapid rollout of new features? To discover what YouTube's latest AI tools can actually do for your business, which content formats have the biggest opportunity for organic reach, and how to use new targeting features without hurting your channel's performance., I interview Liron Segev. Guest: Liron Segev | Show Notes: socialmediaexaminer.com/706 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you struggling to maintain consistent engagement with your audience on social media? Frustrated by declining reach and algorithms that keep changing the rules? To discover how to build thriving communities through email sequences that create engagement social platforms can't deliver, I interview Paul Gowder. Guest: Paul Gowder | Show Notes: socialmediaexaminer.com/705 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you frustrated that your Facebook posts with links barely get any reach? Wondering how Meta's latest changes will affect your ability to drive traffic to your website? To discover what Facebook's new link posting limits mean for your strategy, how Meta's $2 billion AI acquisition will impact your marketing, and why Meta just released professional audio editing tools, we interview Mari Smith. Guest: Mari Smith | Show Notes: socialmediaexaminer.com/704 Review our show on Apple Podcasts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Has your marketing become boring and repetitive? Does your team hold back on suggesting innovative ideas because they’re afraid of being shot down? To discover a framework for cultivating content creativity by separating your ideation process into two distinct phases: divergent and convergent thinking, I interview Melanie Deziel. Guest: Melanie Deziel | Show Notes: socialmediaexaminer.com/703 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you worried your business will disappear online when AI search takes over? Wondering how to make sure AI tools recommend your company? To learn how to optimize your online presence for AI search engines and build trust signals that get your business recommended, I interview Marcus Sheridan. Guest: Marcus Sheridan | Show Notes: socialmediaexaminer.com/702 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how other companies get customers to actively promote their business? Want to explore a proven framework that turns one-time buyers into lifelong advocates? To learn how to create superfans using a proven five-step framework that transforms customer experience into customer loyalty and referrals, I interview Brittany Hodak. Guest: Brittany Hodak | Show Notes: socialmediaexaminer.com/701 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Short-form video gets lots of views, but does it actually grow your business? Are you tired of producing vanilla content that fails to build a real community? To discover specific strategic tips from two seasoned experts to help you grow your audience and drive business results with short-form video on YouTube and Instagram, I interview Pat Flynn and Brock Johnson. Guests: Pat Flynn & Brock Johnson | Show Notes: socialmediaexaminer.com/700 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you feel like your marketing efforts are failing to authentically connect with your customers? Are you tired of handing your brand over to agencies that don't truly understand your voice or your business? To discover how to position yourself as a video influencer to grow your business and build genuine trust with your audience, I interview Roger Wakefield. Guest: Roger Wakefield | Show Notes: socialmediaexaminer.com/699 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Has your organic reach dropped to historic lows recently? Are you looking for a way to regain visibility in an era dominated by AI algorithms? To discover how to navigate the shift to interest-based algorithms and build a resilient marketing strategy on Facebook, Instagram, and YouTube, I interview Sean Cannell and Mari Smith. Guests: Sean Cannell & Mari Smith | Show Notes: socialmediaexaminer.com/698 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you feel like your Facebook ads are suddenly wasting money, but you can’t pinpoint why? Are you looking for a way to adapt your strategy to Meta’s latest AI-driven algorithm changes without guessing what works? To discover how to navigate the new Andromeda algorithm and use a specific creative strategy to lower your costs, I interview Tara Zirker. Guest: Tara Zirker | Show Notes: socialmediaexaminer.com/697 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you struggling to get views on Instagram? Wondering what strategies actually work in 2025? To discover the latest Instagram trends and learn how to adapt your content strategy for maximum reach and engagement, I interview Michelle Gifford and Shannon McKinstrie. Guests: Michelle Gifford & Shannon McKinstrie| Show Notes: socialmediaexaminer.com/696 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want to stop sending generic emails that get ignored? Wondering how to make your email marketing more profitable with less effort? To discover how to use email segmentation to increase revenue by sending smaller, more targeted messages to the right people, I interview Chris Orzechowski. Guest: Chris Orzechowski | Show Notes: socialmediaexaminer.com/695 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you struggling to cut through the noise on social media? Wondering how to make videos people will watch before they even think of scrolling? To discover how to create short-form video content that stops the scroll and builds genuine connections with your audience, I interview Eden Hazan. Guest: Eden Hazan | Show Notes: socialmediaexaminer.com/694 Review our show on Apple Podcasts. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.